Zoeseah, in full
UX / Product / Game design
I like the part before anyone knows what to build.
Singapore, GMT+8I have thought about this for an unreasonable amount of time.again.poke one of those words.
three things I keep on my wall
go on, rearrange them. I would.
currently on the desk
fig. 1: artistic liberties were taken.
oh, you found me.
about
about
bits of me. they flip.
a quick compatibility test
Things I look for
What you might look for
tick what applies. I'll answer. well. that's all of them. let's chat!
Everything I do starts with
got a messy problem? email meThings I've made sense of
sorted by how much thinking is in them, not by how shiny they are
product and UX work
game and interactive work
things about me
UX/Product/Games
Started in UX at 17, studied UX and game design, and kept drifting toward the question behind the brief. These days I run research and shape product direction for Discover NYC, the National Youth Council's platform for 15 to 35 year olds.
currently… learning PM things
ask me about
- games have a degree in them. opinions included.
- movies comedies, always. dramas are homework.
- muay thai improving. slowly.
- why people do things my actual job, basically.
how a problem moves through me
talk to peopleposters, surveys, focus groups, inboxes
make the mess visiblestickies. so many stickies.
sort itbuild / link / reference / ignore
a decision someone can act on
who I sit between
me
youths 15 to 35HDB, CPF, MAS,
MOM, IFL product and tech teamsenior management
MOM, IFL product and tech teamsenior management
How I got here
- Republic PolytechnicDiploma in Design for User Experience
- SIT and DigiPen, 2021 to 2025BA User Experience and Game Design, Honours with Merit
- InternshipsSIT (XR research), TVS Digital (product, fintech UX), DZH International (project management)
- National Youth Council, 2026 to nowAssistant Manager, Transformation Office
things I keep coming back to
- The Stranger, Camus
- string quartet covers of pop songs. and some Kanye.
- podcasts that make the commute too short
- picking up new languages